The Brahmotsavam festival is one of the most important and auspicious functions in Tirupati. Its origin leads to Brahma, the creator God, who first conducted this festival to Sri Balaji at Tirupati. Brahma worshiped Sri Balaji on the banks of the holy Pushkarini in Tirupati to thank Lord for protection of mankind. The festival thus carries this name “Brahmotsavam,” meaning “Brahma’s Utsavam.” It is celebrated in the month of October over a period of nine days.
All devotees participate in the festivities experience the heavenly enjoyment and feeling and receive the blessings of Sri Venkateswara Swami.
Before the start of the first day, the rite of sowing of the seeds to signify fertility, prosperity and abundance is performed. On the first day, the main activity is the “Dhvajarohana,” the hoisting of the Garuda flag at the Dhvajastambham. This signifies the commencement of the Brahmotsava. During the nine days of the festival daily homas and processions are seen in the Temple. The concluding day is the Janma Nakshatra of Sri Balaji, which is celebrated in a grand way with Avabhritha Utsava. The celebration ends with “Dhvajavarohanam,” the lowering of the Garuda flag. The priests pay respects to Gods and Sages amidst chanting of Vedic mantras.
Millions of devotees witness this processions every year.
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